Fieldway Machinery — Tractor Marketplace

Buying a tractor is not a two-minute purchase. Fieldway Machinery, a New Zealand equipment dealer, needed an app that could carry a buyer from a first look at combines to a configured order, with specs, manuals, and supplier details in one place.

Search filters the catalog by machine type and by the parameters buyers actually compare. Each product page lays out the detail: capacity, compatible implements, downloadable manuals and descriptions, video walkthroughs, and reviews from other buyers. A configuration screen lets the buyer set the machine up before ordering, and the supplier's location opens in Google Maps. Push notifications cover order updates and new stock, while a profile keeps saved models and orders together.

The admin panel handles catalog updates, manual uploads, and incoming orders, so the sales team is not rebuilding listings for every new model. The result works on a phone in the yard and a tablet at the kitchen table.